In the world of potato chips, Lay’s is constantly coming out with tasty, if not strange new flavors. And they’re back at it, this time with one of the most unique flavors yet: Grilled Cheese and Tomato Soup-flavored chips. The brand’s newest limited-time only combination may seem weird, but it could be the best comfort food served up in chip form. This flavor will be available beginning October 21st, which is also the day Lay’s starts a new contest that could win you free chips for a year. To enter, upload a photo of yourself with Lay’s new packaging design to GottaHaveLays.com. They’ll pick 200 winners to get free chips, so why not you.