"Better Call Saul," the "Breaking Bad" spinoff (expected in 2015 on AMC) has shown a bit of it's hand with a billboard in Albequerque, NM, advertising "JAMES McGILL ATTORNEY AT LAW" with a younger photo of Bob Odenkirk, who plays Saul.  See the billboard here. There's a phone number on the billboard, and if you call it, you get this message